Team

Mark Andrew Demarest
CEO & Co-Founder

Mark has over 20 years of industry leadership and success in the corporate and startup arena with an emphasis in digital marketing, advertising, and online product development. Prior to Spinnable, Demarest was Chief Strategy Officer of Vidaptiv, Inc. – an interactive advertising platform where he was instrumental in driving market strategy and operations. Before that he was President of Webxu Media, a $26 million per year performance marketing media network, focused on user acquisition and lead generation where he also advised on M&A deals and managed the company’s acquisitions.

From 2010 to 2012, Mark served as Vice President of Affiliate Marketing for Domain Development Corp (DDC), where he formed the affiliate network PremiumTraffic(.com), as a division of the company. During his time at DDC, Mr. Demarest led the build-outs of Cash.com, SingleParents.com, and helped manage a portfolio of 80,000 domains and 30 million unique visitors per month. In 2009, he founded and was CEO of Click Conversion, a PaaS technology that streamlined and automated affiliate offer publishing and promotion, speeding time-to-market and profitability for its users.

Demarest also founded markandrewdesign, a San Francisco and Silicon Valley web design firm, and sold the company to BayWeb, Inc., where he stayed on as Creative Director. His clients have included Oracle, Sun Microsystems, Wells Fargo, DirecTV, World Gym, Cirque du Soleil and other leading lifestyle brands.

Demarest has held various senior management positions within high-tech, software, and internet companies, such as Idea Integration (idea.com; NYSE: MPS) where he was leading internet portal initiatives and contributing to projects for Food.com, Compaq, AT&T, SFMOMA, and PG&E. He also held the position of Vice President of Sales & Marketing for Flowtix, Inc. – a human-capital-management SaaS company, and Vice President of International Operations for the reverse-auction company SourceLead, Inc. (promena.net; IST:KCHOL) where he oversaw all global business deals and partnerships in Turkey, Saudi Arabia, and the US.

Demarest is a member of the Pacific Council on International Policy and sits on the Board of Advisors for real estate big data startup WikiRealty, and the local Little League, where he is Head Coach of his son’s baseball team.

 

Mikkel Eriksen
Chairman & Co-Founder

Mikkel is part of the Grammy-winning, Norwegian record producing and songwriting duo, Stargate. Together, they have over 50 Top 10 singles, including: Diamonds (Rihanna), Firework (Katy Perry), Worth It (Fifth Harmony), Same Old Love (Selena Gomez), Beautiful Liar (Beyonce & Shakira), and Adventure of a Lifetime (Coldplay) to name just a few. He’s also written and performed the music for the movies Home (Dreamworks) and Zootopia (Disney).

Mikkel has been involved in 360 video production and technology for over 6 years.